Introducing TouchPlay for Shelby.tv

Really excited about this. It’s just the tip of the iceberg. :)

If you’re headed to CES next week, come check out our booth (#73110) in the Venetian and see this in action for yourself.

…and thanks to all the lovely folks at TechCrunch, Mashable and BetaBeat for the coverage!

shelbytv:

Next week, team Shelby is headed to CES.  I know what you’re thinking, why would a tiny startup head to one of the biggest consumer electronics shows in the world, especially when Apple has already won CES?

It all started when we won a booth at CES this past summer as part of a competition here in NYC.  Ever since releasing our iPad app this past October, we’ve been obsessed with making the Shelby experience on tablet as compelling and addictive as our web app. That’s why we didn’t stop at simply integrating standard AirPlay functions. We decided to take advantage of iOS Mirroring functionality (something that many iOS apps treat as an afterthought) and build something even more compelling. Next week at CES, we’ll be showcasing an awesome new experience for our iPad users, something we’re calling TouchPlay

To activate TouchPlay, turn on AirPlay with Mirroring in your iPad settings and when you launch the Shelby app, you’ll be greeted with gorgeous full screen video on your TV that has that familiar Shelby look and feel.  We’ve also added a gesture remote, which turns your iPad into a no-look controller so you can kick back and fully enjoy what you’re watching. Check out this quick filmed-at-2AM demo of what it looks like below:

We’re really excited about what’s possible with Apple’s Mirroring technology and where we think more companies will be focusing attention as Apple gets closer to releasing a full-fledged TV experience.  The marriage of the iPad and the TV is creating some amazing opportunities for dual-screen viewing and interaction; this is just the tip of the iceberg.

Can’t wait to get your hands on this new feature? You won’t have to wait long, look for it in the App store soon.  

-Chris

Note: The full functionality of the gesture remote and mirroring mode require iOS 5 on iPad 2 and iPhone 4S.  Other iOS devices (older iPads and iPhones) will still work with regular Shelby Airplay functionality.

(Source: shelbytv)

I’ll never forget the wonder and excitement of turning on my first Mac as a kid or of connecting a 50 foot telephone cord to our second Mac to create my first Appletalk network. It’s a feeling I got to experience over and over with other Apple products (and even a few PCs too). Those early days of being enamored with the digital world ignited a passion that guided me through my undergrad days in computer science and ultimately led to my summer with Shelby.tv.  With the news of Steve’s passing today, I’m thinking a lot about how far I’ve come and how much Steve’s vision (along with the support and guidance of a whole host of others) helped get me here.
There are a ton of great videos of Steve doing his thing, but I think his 2005 commencement address at Stanford sums up a lot of why I found him so inspirational:

“Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make the big choices in life. Because almost everything — all external expectations, all pride, all fear of embarrassment or failure - these things just fall away in the face of death, leaving only what is truly important. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.”

Steve, thanks for inspiring a generation of entrepreneurs to chase dreams and think different.
“Stay hungry, stay foolish.”
Rest in peace.

I’ll never forget the wonder and excitement of turning on my first Mac as a kid or of connecting a 50 foot telephone cord to our second Mac to create my first Appletalk network. It’s a feeling I got to experience over and over with other Apple products (and even a few PCs too). Those early days of being enamored with the digital world ignited a passion that guided me through my undergrad days in computer science and ultimately led to my summer with Shelby.tv.  With the news of Steve’s passing today, I’m thinking a lot about how far I’ve come and how much Steve’s vision (along with the support and guidance of a whole host of others) helped get me here.

There are a ton of great videos of Steve doing his thing, but I think his 2005 commencement address at Stanford sums up a lot of why I found him so inspirational:

“Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make the big choices in life. Because almost everything — all external expectations, all pride, all fear of embarrassment or failure - these things just fall away in the face of death, leaving only what is truly important. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.”

Steve, thanks for inspiring a generation of entrepreneurs to chase dreams and think different.

Stay hungry, stay foolish.

Rest in peace.